The History Behind Providence Place

Providence Place Senior Living was created and founded by former Pennsylvania Governor George M. Leader in 1998 and continues to be owned and managed by the Leader family today. As Governor Leader expressed, “We pride ourselves on creating value for our residents. Being a small, private company gives us a distinct advantage—we can respond to feedback from our residents and their families quickly and without the bureaucracy of a larger firm.”

David Leader
President and CEO — David Leader
As the son of founder, George Leader, David inherited a passion for improving the quality of life for the elderly. After a 20-year career in manufacturing and marketing with Fortune 500 firms, David returned to Pennsylvania to join the family business of senior living.

Working in operations for Country Meadows Retirement Communities from 2002-2013, David became Chief Operating Officer and developed a reputation as an innovator and an advocate for seniors. During this period, David reinforced Country Meadows’ reputation for outstanding quality and upgraded their educational and activity offerings, while dramatically expanding the level of resident choice and control.

In June of 2013, David was elected President and CEO of Providence Place Senior Living. Like Country Meadows, Providence Place is owned and operated by the Leader Family and these two “sister” companies are among the largest providers of personal care and assisted living in the Commonwealth.

David has helped make Providence Place not only a leader in quality care but also a leader in providing outstanding value to its customers. He is committed to reinvesting in our facilities and has undertaken to upgrade and update each of our five communities. David has made time to give back to his profession, serving as Chair of the Pennsylvania Health Care Association 2013/14 and as a member of the Governor’s Alzheimers Disease Task Force in 2013.

David and his leadership team continue to be innovators in the senior living field—they are committed to offering residents a community in which they can continue to be in charge of their own lives—deciding when to get up in the morning, what local dishes to put on the menu and what outings and activities they wish to undertake. David believes, “Our residents don’t want us to merely entertain them; they want to continue to lead useful and purposeful lives.”

David received an MBA from the Wharton School of the University of PA and a BSE in Civil Engineering from Princeton University. He currently lives in the Hershey area with his wife, Liesa, his youngest daughter and two very spoiled dogs.

Rick Barley
Vice President of Operations — Rick Barley, RN, BSN, MBA
Rick was appointed Vice President of Operations for Providence Place following a successful career as an Executive Director for Country Meadows, a sister company also owned and operated by the Leader Family. Before entering the field of senior living, Rick was an Executive Director for a well-known hospice organization. As a registered nurse, Rick has also worked in leadership roles in hospital and skilled nursing settings.

Rick is a graduate of York College, Penn State, Shippensburg, and Drexel Universities. He lives in Hummelstown and has two children, Brynn and Blake. He believes that residents and their families are a top priority, and that there is nothing more important than delivering on one’s promises.

As Vice President of Operations, Rick oversees the day-to-day management of our five communities. This includes working with the Executive Directors to maintain attractive campuses, deliver quality care and services to residents, and build teams of exceptional co-workers.

Ashley Uhler
Vice-President of Marketing, Programming and Development — Ashley Uhler
Ashley focuses on ensuring that our program offerings meet the needs and wants of our customers. She works closely with Rick and our campus management teams to develop and enhance programs for Independent Living, Personal Care/Assistance with Living, and Memory Care.

Ashley began her career as a social worker and progressed to Director of Social Services and Admissions at a skilled nursing facility. She then moved to become Assistant Director of a Memory Support program at Country Meadows Retirement Communities (Hershey, PA) and later to become Executive Director of a large Memory Support facility with a national firm. Ashley also served as Director of Program Strategy overseeing program design and maintenance with an assisted living company.

In her current role, Ashley leads our overall program design and quality assurance effort. She also oversees our Memory Support programs (Connections Club and Connections neighborhood). Ashley is committed to improving the quality of life for those with Alzheimer’s or other forms of dementia. She comments that, “Many providers treat these adults like children and that upsets me. They have lost some of their cognitive function, but not their desire to feel pride or a sense of accomplishment. We need to help them experience the satisfaction of living as full a life as possible.”

In addition, Ashley helps lead our company growth strategy. She identifies promising locations to build or expand– and she helps develop the detailed plans to bring those new Providence Place campuses to life.

Ashley received both her BA in Psychology (1998) and her Masters in Business Administration (2014) from Lebanon Valley College in Annville, PA. She lives in the Hershey area with her husband, Michael, and her son, Ross.

Gino Gentile
Vice-President of Sales and Customer Service — Gino Gentile
As a former Marine, Gino is a tough, loyal, team-player who is completely unflappable—but he learned some of his most important lessons in sales and customer service not in college or as a Marine, but as a young manager in an upscale central PA men’s store, Doneckers of Ephrata. Gino truly understands customer service, as he says it, “Customer service is about being ready, being kind and being competent enough to follow through and deliver on your promises…”

Gino embodies our commitment to help our customers solve their care problems and get the support they need—whether or not that involves Providence Place. We don’t want anyone to move into Providence Place unless that is the right solution for you.

As a regional Director of Marketing for Country Meadows for ten years, Gino managed several facilities to achieving great service cultures and outstanding occupancy levels. As Gino notes, “Being completely full is my objective. When we are full, we offer our customers the greatest value—we leverage our capital so we can keep our prices as affordable as possible.”

Gino lives in the Lancaster area with his wife, Terri, and their two beloved Boston terriers. Gino and Terri have two grown children, Brandon and Shannon. Gino is a car enthusiast and has personally rebuilt a ’59 Plymouth Sport Fury and a ’78 Triumph Spitfire.

Vice President of Finance — Marianne Denlinger
Marianne was named Vice President of Finance after serving as the organization’s Controller since 2016. She is responsible for the oversight of all accounting and finance related functions. Marianne’s strengths include process improvement and ability to translate financial information for use in developing operational strategy.

Prior to senior living, Marianne worked in various industries such as brain-injury rehabilitation, confectionary manufacturing, and construction management. She holds a Bachelor’s degree in accounting from Shippensburg University and an MBA from Lebanon Valley College.

Marianne resides in Elizabethtown with her husband Matt and their two sons, Austin and Cade. They are a sports family and her weekends are often spent traveling to watch their various games including soccer, baseball, and football. When not working or watching sports, you will find her behind a camera, preferably at the beach.


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