The History Behind Providence Place

Providence Place Senior Living was created and founded by former Pennsylvania Governor George M. Leader in 1998 and continues to be owned and managed by the Leader family. As Governor Leader expressed, “We pride ourselves on creating value for our residents. Being a small, private company gives us a distinct advantage—we can respond to feedback from our residents and their families quickly and without the bureaucracy of a larger firm.”


David Leader
President and CEO — David Leader
As the son of founder, George Leader, David inherited a passion for improving the quality of life for the elderly. After a 20-year career in manufacturing and marketing with Fortune 500 firms, David returned to Pennsylvania to join the family business of senior living. Working in operations for Country Meadows Retirement Communities from 2002-2013, David became Chief Operating Officer and developed a reputation as an innovator and an advocate for seniors. During this period, David reinforced Country Meadows’ reputation for outstanding quality and upgraded their educational and activity offerings, while dramatically expanding the level of resident choice and control.

In June of 2013, David was elected President and CEO of Providence Place Senior Living. Like Country Meadows, Providence Place is owned and operated by the Leader Family and these two “sister” companies are among the largest providers of personal care and assisted living in the Commonwealth. David has helped make Providence Place not only a leader in quality care but also a leader in providing outstanding value to its customers. He is committed to reinvesting in our facilities and has undertaken to upgrade and update each of our five communities.

David has made time to give back to his profession, serving as Chair of the Pennsylvania Health Care Association 2013/14 and as a member of the Governor’s Alzheimers Disease Task Force in 2013. David and his leadership team continue to be innovators in the senior living field—they are committed to offering residents a community in which they can continue to be in charge of their own lives—deciding when to get up in the morning, what local dishes to put on the menu and what outings and activities they wish to undertake. David believes, “Our residents don’t want us to merely entertain them; they want to continue to lead useful and purposeful lives.”

David received an MBA from the Wharton School of the University of PA and a BSE in Civil Engineering from Princeton University. He currently lives in the Hershey area with his wife, Liesa, his youngest daughter and two very spoiled dogs.

Rick Barley
Chief Operations Officer — Rick Barley, RN, BSN, MBA

Rick was appointed Vice President of Operations for Providence Place in 2015 following a successful career as an Executive Director for Country Meadows, a sister company also owned and operated by the Leader Family. Before entering the field of senior living, Rick was an Executive Director for a well-known hospice organization. As a registered nurse, Rick has also worked in leadership roles in hospital and skilled nursing settings.

Rick is a graduate of York College, Penn State, Shippensburg, and most recently, Drexel University, earning an MBA. He lives in Lebanon with his fiancée, Katie, and their four children.

He believes that residents and their families are a top priority, and that there is nothing more important than delivering on one’s promises.Rick was promoted to Chief Operating Officer in 2019.

As COO, Rick oversees the day-to-day management of our seven communities. This includes leading a team of Executive Directors to maintain attractive campuses, deliver the highest quality care, amazing hospitality and customer service to residents and families, and build teams of exceptional co-workers.

Gino Gentile
Vice-President of Sales and Customer Service — Gino Gentile
As a former Marine, Gino is a tough, loyal, team-player who is completely unflappable—but he learned some of his most important lessons in sales and customer service not in college or as a Marine, but as a young manager in an upscale central PA men’s store, Doneckers of Ephrata. Gino truly understands customer service, as he says it, “Customer service is about being ready, being kind and being competent enough to follow through and deliver on your promises…”

Gino embodies our commitment to help our customers solve their care problems and get the support they need—whether or not that involves Providence Place. We don’t want anyone to move into Providence Place unless that is the right solution for you.As a regional Director of Marketing for Country Meadows for ten years, Gino managed several facilities to achieving great service cultures and outstanding occupancy levels. As Gino notes, “Being completely full is my objective. When we are full, we offer our customers the greatest value—we leverage our capital so we can keep our prices as affordable as possible.”

Gino lives in the Lancaster area with his wife, Terri, and their two beloved Boston terriers. Gino and Terri have two grown children, Brandon and Shannon. Gino is a car enthusiast and has personally rebuilt a ’59 Plymouth Sport Fury and a ’78 Triumph Spitfire.

Vice President of Finance — Marianne Denlinger
Marianne was named Vice President of Finance after serving as the organization’s Controller from 2016 to 2018. She is responsible for the oversight of all accounting, payroll, information systems, and finance related functions. Marianne’s strengths include process improvement and ability to translate financial information for use in developing operational strategy. Prior to senior living, Marianne worked in various industries such as brain-injury rehabilitation, confectionary manufacturing, and construction management. She holds a Bachelor’s degree in accounting from Shippensburg University and an MBA from Lebanon Valley College.

Marianne resides in Elizabethtown with her husband Matt. They have two sons, Austin and Cade. They are a sports family and her weekends are often spent traveling to watch their various collegiate soccer and baseball games. When not working or watching sports, you will find her behind a camera, preferably at the beach.


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